Database Services
Data Integrity
The value of your customers to you can greatly rely on the quality of the data you capture and maintain about them. Pacific Micromarketing can help you improve the value and ROI of your most strategic asset – your customer database. With our data integrity services, you can keep your database as current as required and we can also help with address verification and de-duplication.To start on improving the quality of your data, contact one of our team about our Data Audit – which will give you an insight into how good or bad your data is now.
Database Management
Pacific Micromarketing’s database management solutions enable you to derive maximum value from your existing data resources. We can help you compile, maintain and access customer information via a seamless, central facility purposely designed with a marketing focus.Our database management services can help you:
- Improve the quality and integrity of your data.
- Improve the learning’s from past campaigns to improve marketing results.
- Better understand your customer’s behaviour.
- Enjoy a greater focus on marketing effectiveness through more informed analytics.
The Prospect Universe
Finding new customers is easier than you think with Pacific Micromarketing Prospect Universe. We know people and have over 700,000 New Zealand households on our database.
Prospect Universe is ready to deploy for tactical campaigns which need to be ready in a short time frame, and also for development and management of more strategic prospect pools of consumers.
Contact Pacific Micromarketing directly for advice and assistance on the best Database Service for your company.